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Public Relations for Individuals

I remember how we childishly used to refer to any excessively friendly person as a PRO (Public Relations Officer). This...

CUSTOMER-SUCCESS-STORY

Customer Success story – How to create one?

Customer Success stories or what are referred to as case studies – are a very useful marketing tool, especially for...

Leaders aren’t born, leaders are made

  Leaders aren’t born, they are made. #Motivation #Leadership I feel sometimes the crisis or hardships one faces in life...

Fashion icon Chiara Ferragni named the latest Global Brand Ambassador of Pantene

Pantene has recruited top digital fashion icon and international trendsetter Chiara Ferragni as its new global brand ambassador. Chiara’s partnership with...

6 tips to create a Professional Profile

When I first joined Toastmasters I was faced with a challenge; I had to introduce (Ice breaker) myself to my...

Influencer Marketing Deciphered

  The term ‘influencer marketing‘ is gaining popularity in India. Organisations both big & small are pursuing it with gusto. Every entrepreneur...

word of mouth

The World Runs on Word of Mouth

About 3 years ago my friend started telling me about this new motorcycle (KTM Duke) that was coming into our...

How Influence works in the real world!

Seeding of the Need  Reduce clutter at home!  Every bookshelf in the house is overflowing! Where do you intend keeping...

What Makes an Interesting Business Card

What Makes an Interesting Business Card

A business card is the first marketing collateral that you hand out in the business world and invariably creates the...

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